B2B Lead Generation Process
Our B2B Partner Program is a complete turnkey, done-for-you proactive Lead Generation & Sales Conversion System designed to do one thing – make you money. One thing that you can count on – just like yourself we have skin in the game and because of our shared-risk business model we’ll only benefit when you do.
Lead Generation Process
First things first – we will only work with businesses that:
Foundation & Assessment
Our proven B2B Lead Generation Process has taught us that the only measurable way to deliver results is to ensure that your business is prepared right out of the gate. This means that your business, like a house, requires a rock solid system based on internal and external insight.
- Provide market research and competitive research to uncover new opportunities
- Identify your target market and the ideal buyer persona
- Review your existing sales and marketing tools including processes to determine your growth capacity
- Data mine existing customers while exploring historical trends
Strategize & Execute
Once your B2B Lead Generation foundation has been formed, then and only then will we create the strategic framework including a detailed plan of action to get things done.
- Create, review and/or revise the businesses existing
- Business Model
- Strategy Plan
- Sales Plan
- Service Packages
- Marketing Plan
- Marketing Collateral
- Set-up and/or leverage your existing CRM to identify low-hanging fruit identified during our initial analysis
Build, Nurture & Promote
Without leads and opportunities, the ability to scale your business is nearly impossible to do. Using our proprietary B2B Lead Generation System, we will help you to create new relationships, engage and educate them all while providing you a platform to promote your products/services to your ideal target.
- Create a step by step process to effectively leverage the CRM to improve client relationships, internal communication, revenue and profitability and increased client value
- Create, review and or revise messaging to engage and educate prospects and customers
- Connect with decisions makers to open new markets and buyers
- Provide a sustainable and consistent flow of discovery calls
- Explore joint venture marketing and strategic alliances utilizing our network
Convert, Deliver & Wow
Your sales and marketing B2B lead generation process is not really complete until your business is able to convert opportunities into money. Beyond the conversion of opportunities is the ability to consistently deliver long-term client value so that your clients become raving fans and recommend you to others.
- Telesales calls to your prospects at the right time based on the data that we collect and analyze in real time
- On-demand appointment setting services
- Personalized email and messaging collateral for your business based on your clients
Our No Risk Guarantee
Outside of providing you with full transparency, ongoing holistic advisory services, real-time reporting with key metrics, a proven track record and working on a performance-based model, we thought we would add even more value.
At a minimum, we guarantee that our process will generate new converted business equal to or greater than your 12-month investment into our process.